Genevieve Shaw brings a diverse background in political and nonprofit communications to MKDM, encompassing membership development, marketing, public relations and media. With past experience as a communications director and graphic designer, Genevieve draws from an extensive messaging, copywriting and database marketing toolkit to assist MKDM clients with their fundraising and membership development needs.
Genevieve manages all aspects of MKDM client programs including creation of digital and direct mail campaigns, reporting and analysis, campaign messaging development and copywriting.
Genevieve graduated magna cum laude from George Mason University with a B.A. in Foreign Languages with a concentration in Spanish and a double minor in Teaching English as a Second Language and Tourism and Events Management.